Viktorija Juodenaite, Creative Director and AI Creative Strategist, portrait

VIKTORIJA JUODENAITE

Creative Director & AI Creative Strategist

I don't document. I see forward.

Every project starts from the same place - that photograph. The moment I understood I could recognize that truth the instant it was there to find.

Case Studies

A midsummer night dream/UOMO MODERNO

Editorial & Campaign Direction

omo Moderno cover shoot, Peter Facinelli and Heather Hahn on 5th Avenue NYC rooftop, Viktorija Juodenaite creative direction and photography

Mobius Circus/PARSONS SCHOOL OF FASHION

Theatrical & Conceptual Editorial Direction

Mobius Circus Parsons School of Fashion editorial with Vanessa Branch, Viktorija Juodenaite creative direction and photography

Carlyle/ Princess Leyla/DOMENICO VACCA

High-Fashion & Luxury Campaign Direction

Domenico Vacca Carlyle 5th Avenue NYC billboard campaign, Viktorija Juodenaite creative direction and photography

Denny Peak Studio

Scalable Corporate Holiday Production

Denny Peak Studio holiday portrait, North Fork Farm winter installation, Viktorija Juodenaite creative direction and photography

Edukadras

Brand Strategy & Systems

Edukadras school photography brand cover, Viktorija Juodenaite founder and creative direction

About

My father wanted to fly. So he built the airplane.

 

I think in systems. I make connections across dimensions most people process separately - aesthetics, economics, psychology, light, human behavior, trend signals too fragile for anyone else to name yet. I see the world from above. I model multiple paths simultaneously, see the outcome of each in my imagination, and choose the one that doesn't compromise quality. I use noise deliberately - cut it when it obscures, amplify it when it serves. I read people before they finish their sentence. I take calculated risks and always have an answer for the worst case scenario.

 

 

Nearly twenty years directing campaigns across New York, Los Angeles, Paris, and Europe. Parsons School of Design. Domenico Vacca. Uomo Moderno. MIT AI practitioner. Founded Edukadras from zero in Lithuania after 25 years in the American system. I connect what others keep separate. I scale what others only dream about.

 

 

Viktorija Juodenaite, Creative Director and AI Creative Strategist, portrait

Contact

Available for creative direction and brand strategy roles.